Ed serves as Senior Analyst for Mobile Access Infrastructure in the Current Analysis Service Provider Infrastructure Group. He focuses on tracking, analyzing and reporting on developments impacting mobile infrastructure and mobile networking: 2G and 3G RAN and packet core along with, LTE, metro-scale Wi-Fi and WiMAX.
Overcoming enterprise small-cell obstacles requires changing existing paradigms and business models.
Some vendors and operators have already begun accepting new business models, but convincing enterprises, venue owners – even some operators – could be tough.
You have to sympathize with enterprise small-cell vendors. Who knows how many months they have dedicated to R&D, product management, standards work, testing, trialing, marketing – all promising operators the prospect of bringing coverage and capacity to a place where a huge portion of human communication begins and ends. And yet, when operators approach enterprises with these innovative solutions, in many cases they’re likely to be met with just four frustrating words: “We’ve already got WiFi.” Continue reading “The Challenge Facing Enterprise Small Cells: Changing Minds”→
RAN vendors are sure to repeat key buzzwords at MWC, including C-RAN, license-assisted access and 5G.
Vendors need to strike the right balance between getting attention and demonstrating credibility.
With Mobile World Congress almost upon us, exhibitors are fine-tuning the messages they plan to emphasize at the show. Trust us, we’ve been having a lot of these conversations lately. For RAN vendors, it can be pretty challenging to craft messages that not only rise above the din of competing announcements, but also attract attention in general at a show where devices and applications often hog the spotlight. Continue reading “MWC 2015: Who’s Ready to Play MWC Buzzword Bingo?”→
Enterprises are likely to base small-cell deployment expectations on the ease of WiFi AP intalls.
Vendors may approach this issue differently based on their services-business strategies.
“Base stations are deployed by RF engineers. WiFi is deployed by interior decorators.”
I don’t know who said that first; I know I heard it first from Teclo Networks’ Jane Walerud.
In any case, the distinction expressed in that quote comes up a lot these days in discussions about deploying small cells, especially since small cells often double as WiFi APs and, in some cases, even plug into existing APs. The tasks of RF engineering and interior decorating are increasingly falling upon the same people. Much has been said about the challenges of deploying small cells outdoors. When it comes to deploying them indoors, folks in the WiFi world, who are generally more accustomed to indoor environments, could offer some advice. That advice is: Whether you are trying to penetrate homes or businesses, if you’re trying to deploy small cells indoors, they need to be very easy to deploy. This is partly because even enterprise IT folks have been spoiled by the ease of deploying WiFi. Small cells can’t help but be compared to their more easy-going cousin. Continue reading “Do Small-Cell Vendors Have WiFi Deployment Envy?”→