Nexign and Bubbletone Go Exclusive and Double Down on Telco Blockchain Prospects

Ron Westfall – Research Director, Global Technology Telecom and Software

Summary Bullets:

  • Nexign and Bubbletone augmented their relationship, agreeing to exclusive terms across sales, business, and product development to ensure they sustain competitive differentiation in the early stages of the telco blockchain market.
  • As Nexign and Bubbletone double down on their alliance, they must produce operator endorsements to validate their differentiation and first-mover marketing claims.

In October 2018, Nexign and Bubbletone officially unveiled the decision to take their existing partnership to the next level by entering into exclusivity terms across their sales, business, and product development efforts. Forming an exclusive partnership is a rarity in the telecommunications supplier market, and it demonstrates Nexign and Bubbletone’s determination to press their early inroads in the emerging telco blockchain market. Equally important, the new terms remove concerns that the alliance could lose focus if either Nexign or Bubbletone started forming multiple blockchain and BSS partnerships (see: Nexign and Bubbletone Ready to Turbocharge the BSS Market with Embedded Blockchain Applications,” August 13, 2018).  As a result, Nexign and Bubbletone are on a stronger footing to pursue their joint goal of earning operator trust and accelerating the adoption of blockchain innovations.  The partnership identifies innovations like capturing new revenue streams from roaming visitors and eliminating intermediaries as key reasons for operators to embrace blockchain technology. Continue reading “Nexign and Bubbletone Go Exclusive and Double Down on Telco Blockchain Prospects”