One the way home from Barcelona last week, I got to watch a bunch of superhero/Sci-Fi action movies that I’ve been missing out on lately (Spoiler Alert: Thor saves all realms from the Dark World, and I believe that we’re all documented citizens of Elysium now). I bring this up because I was also thinking about another topic that can sometime seem like science fiction to a lot of us following the industry: the relationship between operator technology demands and the true role of pricing in their decision-making process.
Specifically, I was thinking about the implications of best-of-breed SDN/NFV ecosystems vis-à-vis some recent carrier survey feedback that we collected. Specifically, our survey indicated a near-term preference for doing business with vendors that can claim a complete portfolio of products and related services, but also acknowledged the importance of solution pricing in their buying decisions. Continue reading “How Much Value Does Best-of-Breed SDN/NFV Bring When Pricing Matters?”